What Can We Do?

Industry-leading full-service creative,
communications, marketing strategy and consulting.

But everybody says the above. You gotta prove it.

We prove it by living our lives as the embodiment of our partners’ customers.

We’re the nerds that get complicated ideas executed. Our absurdly-intense knowledge of our industry (don’t ask us to market your VC-funded monthly swag box for hamsters) helps us understand how to market directly to the unique customers present in the automotive industry better than any agency collective.

But every campaign has a unique target.

To help our partners better understand the automotive market, we provide solutions to objectively assess the proper targets and develop consumer metrics to build successive campaigns around. But again, act precedes virtue, so please ask around.

Business Operations

Theory’s involvement within the automotive market from the ground level to the C-level is unparalleled. We use this experience to seek out the best opportunities for our partners at every level, and negotiate those opportunities to provide maximum value with minimal cost.
  • New Business Relationships
  • Contract Negotiation
  • Process Optimization
  • Sponsorship Evaluation
  • Partnership Audits
  • Relationship Management

Brand Management

You’re more than a client, you’re a partner. Again, this sounds trite. But we don’t care about your company, we care about you. As a human. You run your business, so nothing is business to us, it’s all personal. Through strategic brand management and partnership development, we work tirelessly to make a difference in people's lives on a daily basis.
  • Brand Management and Marketing Strategy
  • Trade Show Activation and Execution
  • Direct Email Marketing
  • Brand Content Development
  • Event Hospitality
  • Social Media Management

Creative Services

Theory began in an effort to help brands tell the stories that mattered to their core customers. From that start, Theory’s creative work has earned a sterling reputation for its systematic process to not only develop entire creative campaigns, but also concept, shoot, produce and manage all of that content in-house.
  • Graphic Design
  • Creative Copywriting
  • Photo & Video Production
  • iOS App and Web Development
  • User Interface Design
  • Packaging and Soft Good Design

Market Research

The automotive world can be confusing. Understanding all of the aspects of the automotive industry to build successful, sales-oriented programs is all but impossible - unless you live and breath the market. Well, aren’t you in luck? Because that’s just what we happen to do each and every day.
  • Consumer Insights
  • Data Collection
  • Lead Development
  • Market Discovery
  • Market Segment Assessment
  • Consumer Strategy Audits